Infographics How to stay organized with a CRM System Ian J.H Reynolds Explore Ian J.H Reynolds' expertise in finance and economics through his insightful articles on market trends, investment strategies, and economic analysis. More posts by Ian J.H Reynolds. Ian J.H Reynolds 25 Jul 2020 • 1 min read A CRM system is the backbone of a successful, modern sales team, yet still many companies do not use CRM. Without a sophisticated CRM tool, companies are losing revenue by leaving deals on the table. Know Your Customer: It is crucial to know your customer. For this, you need to research more about them, and based on your research, draft a description of an ideal customer. Delete The Duplicate Entries: Assessing your contacts is an important step in streamlining your use of CRM. Check for duplicate entries and try to edit or delete them. Gathering Appropriate Information: Most consumers are wary of sharing data with businesses or vendors. Gather your customers' information by preparing a report. Provide Necessary Training: When working with your employees, make sure your team understands the importance of having a clean CRM and updated information as much as possible. LinkedIn Twitter Email